About us

HOLA COFFEE is a Madrid-based project dedicated to specialty coffee. We were born with the intention of bringing quality coffee to everyone, taking care of every stage of the process: from the selection at origin to the final cup.

With years of experience in the coffee industry, we've developed our own vision of specialty coffee and a passion for the community that surrounds it. The project has evolved over time and has become a benchmark both in and outside of Madrid: from a dream driven by curiosity and a passion for the product, to a team of professionals who strive to offer the highest quality and the best possible service .

In our three Madrid locations, we share our approach to coffee service, and the coffee we roast daily in our roastery is served in the finest specialty coffee shops and restaurants and shipped online to enthusiasts worldwide. We roast with the aim of highlighting the unique characteristics of each farm, variety, and cultivation method, with a firm commitment to sustainability, traceability, and respect for the producing communities.

Furthermore, HOLA COFFEE is also a platform for education: through HOLA ACADEMY (our training center), we offer courses, workshops, and tastings that promote coffee culture and curiosity about a product as commonplace as it is complex. Our aim is to create a community around coffee, connecting producers, baristas, and consumers through knowledge, dialogue, and shared enjoyment .

All this passion is governed by some very clear values:

- Enjoyment: we extend the quality of the product to the processes and experiences generated around it.

- Simplicity: we speak the same "code" as our partners, with closeness and trust so that the best coffees in the world can be enjoyed by everyone.

- Inclusivity: specialty coffee should not be elitist; we believe in dissemination and sharing knowledge to make it accessible.

And above all, we care about the people on the other end. Customer service is our absolute priority: we want every experience before, during, and after enjoying the coffee to be friendly, efficient, and honest, answering questions, guiding you in your choice, and listening to help us improve. Because no matter how extraordinary an origin or roast may be, a coffee isn't truly special if we don't share it with you.